Behind the art
“I designed and created the Fake Roley as a homage to the ultimate watch of status, The Rolex Submariner. Made in a limited edition, from the highest grade silicone available, this fashionable item is now available for all to enjoy and appreciate.”
Modeled by Adam Shopkorn and Carolyn Angel
California native and New York-based artist Shelter Serra transforms his ideas into a wide range of media from drawing and print to sculpture and video. Born in 1972, Serra studied studio art at the University of California at Santa Cruz and received a Master of Fine Art from the Rhode Island School of Design. His work has been exhibited nationally and internationally at galleries including Cystem Gallery (Tokyo), Space 1026 (Philadelphia), Perry Rubenstein Gallery (New York), and Renwick Gallery (New York).