Joseph Heidecker is a contemporary artist whose work offers viewers a new and often witty way to look at and interpret our multi-faceted culture and its influence on the individual. Heidecker is intrigued by how high tech culture and the multi-media world construct ideas about our sense of identity. Juxtaposing hand-manipulated techniques with technology driven methods, Heidecker explores the revealing and concealing nature of people. His work has been exhibited internationally with solo shows at Johnson Trading Gallery and Moeller Snow Gallery and group shows at The Whitney Museum of American Art, SAC Gallery and Foley Gallery. His work has also been featured in Elle Decor, Glamour, The New York Times, V Man and Details.